A737 colors - black backs?

I recently received my A737 for renewing my ATT conract, and unlike the images shown on the website and TV commercials, the color (orange in my case) is only on the face of the phone, with the rest of the phone black. Everything else I've seen suggests that the whole phone should be colored...

Anyone else get one recently? What does it look like?

I contacted ATT about it and they copped-out of an explanation stating that if I don't like the phone's appearance, to just send it back... I don't want to send it back unless I can get one as advertised...