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  1. #1
    G-man
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    Man wins $15.6 Million from Nestlé




    Tasters Choice no longer bitter for photogenic Antioch resident

    By Meg James, Los Angeles Times

    Russell Christoff was standing in line at a Home Depot in the spring of 2002 when a woman leaned over and said, You look like the guy on my coffee jar.
    Christoff smiled. The Antioch model had been recognized before after appearing in corporate training films and landing a few movie and TV roles. He had even hosted his own program for public television, Traveling California State Parks.

    But Christoff had never appeared on a coffee jar — or so he thought until several weeks later. Thats when Christoff, shopping for bloody mary mix at a Rite-Aid store, happened to come face to face with himself on a label for Nestles Tasters Choice.

    What am I doing on this jar? he thought as he looked at the picture of a clearly satisfied coffee drinker peering into his cup.

    Then he remembered: In 1986, he had posed for a photographer on assignment for Nestle. He was paid a modest amount for his time and assumed that nothing ever came of the two-hour shoot.

    How wrong he was. Last week, a Los Angeles County Superior Court jury in Glendale ordered Nestle USA to pay Christoff — now a 58-year-old kindergarten teacher in the Bay Area town of Antioch — $15.6 million for using his likeness without his permission and profiting from it.

    Nestle sold the freeze-dried coffee featuring Christoffs mug on the label for about six years, from 1997 to 2003, in the United States, Mexico, South Korea, Japan, Israel and Kuwait. The companys Canadian arm used Christoffs image even longer, beginning in 1986.

    The jurors determined that Glendale-based Nestle should have paid Christoff $330,000 for the use of his likeness. They also voted to hand Christoff damages equal to 5 percent of the profit from Tasters Choice sales during the six-year period, or $15.3 million.
    [/size]


    btw... you can also get some free Taster's Choice freeze-dried coffee here.

    *It's a two week supply (one cup of Joe per day) plus a coupon for another jar...* Even you can get in on this freebie TwinAmato!


    See More: •Coffee Can Surprise•
    Last edited by G-man; 02-03-2005 at 09:57 PM.




  2. #2
    jeaniesing
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    heh.... My lil bro was a VERY photogenic child with blueblue eyes and lonnnnng curled lashes under his unruly blonde hair..... Imagine our surprise when his profile showed up on one of our Sunday School books at Vacation Bible School one summer! (A telltale mole on his jaw and the fact that we still had that 70's turtleneck sweater in the attic were evidence )...

    'Course... its just a fond memory now... especially the unruly blonde hair



  3. #3
    G-man
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    Yea kinda' reminds me of this gal I was dating some years back... she was a model.. nothing big bt she did some small photo shoots and a few runways... but she did this shoot several years ago and a buddy of mine is thumbin' through the phone book... and stops in the "escort" section... and is joking that my girlfriend has a secret life... so we all make light of the whole thing and he wasn't even serious that she looked that much like the model in the pic but then I saw it... and recognised her immediately! She wasn't happy about the pic used without her knowledge and even less about the type of business using her image!



  4. #4
    Twin
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    I HATE freeze dryed coffee G, but still I am very tempted to take advantage of something that is PURELY FREE!!!

    And, back to the subject... My sister posed for some pictures at school (where she will be the first female to graduate from their electrician program ) and she is now on all their brochures for this school!!! My mom wants to get a copy of it to hang up on the fridge how cute



  5. #5
    jeaniesing
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    That is terrific Jennie!!! They'll probably keep that layout for the next 10 years trying to attract more gals to the program! .... We used to joke that there were only 4 sunny days each year on our college campus... 3 orientations and one for the brochure photos....

    and speaking of college... When I was in the college marching band I was the front corner person in every parade.... playing a big shiny Marching (french) horn (think trumpet on steroids)... blonde hair (tucked in) blue eyes and wearing a burgundy (my best color) uniform.... I ended up in a lot of newspapers... but the killer was when my Dad called to say "I woke up to you lying on the front porch today"... my face taking about 25% of the front page of a Philly Inquirer section after a somethingcentenial parade... heh... I wish I still had that picture... I'm really not all that photogenic and that was a good one! We played at an Eagles game that same trip and I'm told I got a closeup on TV same pose... whoohoo! My 15 minutes of fame and I was completely unaware!

    And G? Were you kind enough to keep the gal around for a few more weeks at least??
    Last edited by jeaniesing; 02-07-2005 at 11:08 AM.



  6. #6
    Twin
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    Quote Originally Posted by jeaniesing
    And G? Were you kind enough to keep the gal around for a few more weeks at least??
    One can only hope Jeanie!!!



  7. #7
    G-man
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    ... and let's not forget all the guys she'll likely attract as well Jeanie!

    Yeah, I like arabica beans myself too but... it's FREE!

    ...for a few more weeks, sure... then I made my exit and she went back to being a erm.... *ahem* lesbian!



  8. #8
    Twin
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    You have that effect on woman Gman?!



  9. #9
    jeaniesing
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    !!! Jennie!!!! How RUDE!!!

    We should be polite and ponder the attributes that brought her to G in the first place.... really we should!




  10. #10
    G-man
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    ...ermm.... uh-oh. ;-p



  11. #11
    jeaniesing
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    ;-P... well... that didn't take long did it



  12. #12
    G-man
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    OHHHHHH!!!!!! Jeannnnie!!!!!!!!!!!!!!!!



  13. #13
    socofoshoyo
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    haha that's crazy! I wish I was on a coffee package



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