Ever wonder just how effective those mobile marketing campaigns are?
Well, banner and text ads on mobile Websites typically have a click-through rate of 2% to 8%, with a conversion rate of 2% to 5%, which can be as high as 12% on some networks, reports Bango. The company this week released the stats to illustrate how the Bango Analytics platform can measure mobile marketing campaigns.


See More: Bango Shares Mobile Ad Analytics